When he released a video singing his song “Stuck In The Middle” in his Prius, millions saw him for the first time. Ty set his mind on using TikTok to launch his musical career. While working his day job at the Verizon store. While major artists like J Balvin and Taylor Swift use the platform, TikTok’s algorithm is surprisingly good at exposing aspiring artists. In 2021, Billboard’s Hot 100 was overflowing with TikTok hits - over 175 according to the company - more than twice that of last year. And while trending dances and songs on TikTok may turn over weekly, with a billion monthly users, the social media platform has industry power.
TikTok’s success was linked to pandemic-related stay-at-home orders - people were stuck at home and musicians couldn’t tour. In 2020 the platform bragged that over 70 artists on the platform signed with major labels. Whether you’re a TikTok fanatic, or the app’s K-hole-inducing stream of content has forced you to delete it from your phone, its influence on music is undeniable. Jenny Owen Youngs, Tancred, John Mark Nelson - Fireside Sharon Jones and the Dap Kings - 8 Days of Hannukah
The Bird and the Bee - You and I at Christmas Time We listen to each of these holiday hits-from Kelly Clarkson, Ariana Grande, Justin Bieber, and the Jonas Brothers-and and ask if these songs can go the distance and become the 21st century members of the Christmas music canon. On Billboard's Holiday Hot 100 chart right now, there's only four songs from the past ten years that have made it to the top fifty. Every year pop stars drop countless holiday-themed album.īut despite the annual glut of Christmas releases, few of these new songs join the rotation of holiday classics. Why are there no new Christmas songs? One one hand, there's more holiday songs than we’ll ever need.